
About me.
25 years of owning & growing multiple business
Serial entrepreneur within the field of retail, digital, marketing & coworking sectors. Experienced leader across multiple businesses in growth strategy on and offline. Fractional Managing Director, NED, Marketing Director & Consultant across multiple sectors.
With 25+ years experience of scaling businesses & building high performing teams I specialise in working with founders and boards to embed successful growth strategy, develop leadership, management skills and an agile enjoyable culture.
With a background in customer first marketing I can help any business truly understand their customers, their position in the marketplace and create and execute a growth proposition that stands head and shoulders above the competition.
As well as being a clever thinker, problem solver and challenger of the status quo I am also rather good fun to work with!
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Experience
Consulting Managing Director – Secret Linen Store (2023 – 2025)
Accountable for P&L, growth strategy and senior leadership performance in established retail business.
Delivered double-digit annual growth in a competitive retail market. (£11+ million turnover)
Embedded governance and long-term structures for scale.
Led the installation of the EOS (Traction) method across all areas of business
Fractional Consultant – JOLT (2025 – present)
Providing fractional managing director services, strategic growth and leadership consultancy across agency, retail, digital and ecommerce sectors.
Founder & Owner – Leapfrogg (2003 – present)
Full service digital agency grew to £1+ million revenue before sale and flipping the brand to a consultancy.
Customer-first growth advice & business mentoring, working with 100+ retailers and founder led businesses on digital transformation, scaling and succession.
Owner – Digital Team on Demand (2016 – present)
Flexible consultancy model supplying digital expertise to growth-stage businesses.
Co-Founder – RUME2 (2018 – present)
Created a thriving coworking and event hub, strengthening Chichester’s entrepreneurial ecosystem.
1000+ members
CMO – Expression Insurance (2022 – 2023)
Led acquisition marketing strategy for an PE backed insurance tech disruptor.