Social media can be used to communicate with your customers at every stage of their buying journey. From promotions to customer service, social media represents the perfect medium for listening to, engaging with and influencing your target audience.
Alongside an online PR and content plan, we’ll work with you to better understand your customers; the social networks they use, the blogs and forums they visit, the conversations they are having and the people who influence their purchasing decisions. Using this insight, we’ll develop a retail social media strategy that supports your business objectives.
At Leapfrogg, we advocate that connecting with your audience through social media must be genuine. That means it has to come from you. So as well as creating local and global social media policies for our clients, we deliver bespoke training and support to give your team the confidence to execute our recommended social media strategy. We’ll also review your internal structure to recommend the most relevant review and approval processes and monitoring tools to match both your objectives and resource.
To learn more about how social media marketing can be used to engage your prospects and customers at every stage of their buying journey, get in touch and speak to an experienced member of our team.