Video & Audio
Communicate creatively with your target audience, drive brand awareness and increase sales with digital content
Digital content, such as video and audio both offer a quick, relatively easy and creative means to communicate with your customers and potential customers. We can work with you in planning, creating and marketing of video and audio content.
Why?
Creating rich media content widens your reach by entering social spaces including YouTube, for video and iTunes for audio. Not only that, but the arrival of ‘blended search’ means video content is increasingly featuring on the search engine results page. Digital content is therefore increasingly a necessity in gaining a first page search engine presence.
Video
Working in partnership with Fat Sand, our production partner in Brighton, we can help you with the planning, creation, optimisation and distribution of video content. Such content might include company introductions, news and events; product demonstrations and reviews, as well as webinars and tutorials.With more than 27.4 million UK Internet users (78 percent of the total UK Internet audience) viewing 3.2 billion videos online in June 2008 alone* it is a means of communicating with your target audience that simply cannot be ignored.
Audio
In an age where time is precious, giving your customers and prospects an easy and non-intrusive way of listening to your message on the move could be invaluable. And like video, the costs are much lower than you might expect. Such audio content might include staff interviews, company introductions, product information, product or company updates and radio style shows.
Leapfrogg can work with you on developing audio content ideas, create the files (with help from our partner Wire World Media), optimise them and then distribute across relevant channels.
* comScore data
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