From time to time, our clients will decide to take their entire digital marketing strategy, or perhaps certain activities, in-house. As an agency we have no problem with this. We accept that relationships built on transparency and trust will inevitably see some clients learn enough from our team, and develop the confidence, to eventually feel [...]

Just before Christmas I had the honour of being best man to one of my life long friends. Of course with that honour came an equal measure of paralysing fear as I considered how I would deliver a best mans speech to remember; fear that was compounded further by an earlier showing as best man [...]

As this is our first post of 2010, I’d like to welcome you back and wish everyone a very Happy New Year!
And what a start to the year it has been. Wherever I turn recently I am being bombarded with news that many of the UK’s largest retailers enjoyed a roaring, and in some cases, [...]

What are bounce rates and how do they affect me? I hear you ask…
Well, for starters, Google Analytics defines a bounce as any visit where the visitor arrives on a site and views only one page before they exit. So, in the eyes of a search engine, high bounce rates are a good indicator of [...]

There is a famous quote in the world of sales and marketing; ‘half my advertising works, I just don’t know which half’. For businesses investing in a range of marketing channels, both online and offline, this is a common problem. This is particularly true when the goal of your marketing efforts is to have prospects [...]